‘You Have Us’: DF/BWCC Ad Campaign Launches

0

youhaveusWhat is different and special about Dana-Farber/Brigham and Women’s Cancer Center? Several doctors and nurses answer this question in a new advertising campaign. The campaign promotes the specialized care and team approach provided in Boston and at regional care centers in South Weymouth and Milford, Mass.

Behind DF/BWCC patient care is a team that collaborates with one another and accompanies patients through their cancer journey, the ads show.

The campaign consists of three television ads as well as radio and print advertising. The theme of “You have us” carries through all media, encouraging viewers to “Take the first step together” with Dana-Farber/Brigham and Women’s Cancer Center.

The campaign also includes a refreshed DF/BWCC website, as well as online ads that will launch in the fall, and replaces several separate campaigns run in Boston, Milford and South Shore.

Comments Sort By Newest

Leave a Reply

Your email address will not be published. Required fields are marked *

Blue Captcha Image
Refresh

*

Latest Tweets

Dana-Farber @danafarber
Dana-Farber’s #MatchMiner wins Harvard Business School’s Precision Trials Challenge - https://t.co/A8E0AUoqhI https://t.co/qUGgoq5eNC
Dana-Farber @danafarber
Pediatrics editorial advises rethinking which children need phototherapy. https://t.co/B14oUpm44K #pedcsm https://t.co/lUWHNe5obP
Dana-Farber @danafarber
Learning from the Lazaurs Effect - Cancers Exceptional Responders: https://t.co/fxkc3V2bpB #BTAM https://t.co/9apkJTHnCZ

Make An Appointment

For adults: 877-442-3324

Quick access: Appointments as soon as the next day for new adult patients

For children: 888-733-4662

Republish our posts on your blog

Interested in sharing one of our stories on your blog? Feel free to republish this content! We just ask that you credit Dana-Farber, link to the original article, and refrain from making edits that change the original context. Questions? Email the editors at insight_blog@dfci.harvard.edu.

All content in these blogs is provided by independent writers and does not represent the opinions or advice of Dana-Farber Cancer Institute or its partners.